It was a rookie mistake

Nice spin job. The only thing not mentioned was, which charity was going to get the money the boys made from the signing. It�ll get the white haired grannies off their back at least.

�A guy takes a $5 picture, gets it signed for $25 and sells it for $100.
An official NHL sweater doubles or triples in value when it's signed. So 90% of the people shelling out $25 per signature were making a big profit at the other end.
This was more for guys who get things signed and sell them," said Cogliano�

Seems like Cogliano knows how life works. I don�t think they sign a contract when they go to the kids hospital. Oh well if they have a good road trip all will be forgiven by the time they get back.

There was always the option that people could just keep their money in their pockets. If they shelled out the dough, well, they only have themselves to blame.

Back in the 90s when hockey cards were big business, shows like that happened every weekend. Back then the trick was to sell a photo for $20 and then give free autographs. Same thing IMHO...

Do you think it's the people that paid the $25 that are the one's complaining? Lot's more walked out after paying $6 to get into the show. It would be interesting to see how the ad was worded.